The studio. Brand strategy and identity work built on the «Live Brands» principle — brands designed to stay relevant inside the environment their users actually live in.
A professional register
Victoria & Andrei Tarnovski
A working family of practitioners — six ventures across brand strategy, culture, marketing tools and preventive health, each accounted for here.
01 / Ventures Six ventures, one standard
Roles as stated on each venture's own siteA cultural production studio: film development, cultural IP and narrative strategy. It describes its work as «architecting meaning» — narrative treated as a system for constructing meaning rather than a sequence of events.
Automated Meta and Google advertising for the Romanian real-estate market: campaigns generated automatically but published only after a human approves each budget, with leads delivered directly into CRM and reporting that removes manual work.
A podcast about marketing fundamentals that actually work, plus written think pieces. No magic, no hacks — the boring work behind marketing that moves the needle.
A Romanian preventive-health subscription: a risk questionnaire reviewed by a physician, a personalised twelve-month screening plan, blood tests through the Synevo network, discounted imaging, and plain-language interpretation of the results.
A feature film in development, prepared by SÝMBOLON. Its public page is deliberately a title card for now — this page therefore states only what the project itself has published.
02 / Principals Who stands behind this
Brand strategist & philosopher
Victoria Tarnovski
Victoria founded SÝMBOLON, a cultural production studio that treats narrative as architecture rather than content — its own phrase is «architecting meaning», and its stated values are precision and temporality.
Marketing strategist & podcast host
Andrei Tarnovski
Based in Bucharest, Andrei works in marketing strategy — the discipline of making a brand stay relevant inside the environment its users actually live in, which is what the practice calls «live brands».
One standard, six ventures.
Fundamentals over fads Precision over noise Built to endure
03 / Affiliation Membership, not a venture
Kept out of the registry above on purposeA selective network of entrepreneurs and senior managers across Romania and Moldova, where Andrei is vice-president and a founding member.
04 / Contact Professional enquiries
For anything commercial, contact the relevant venture directly — the fastest route is through the venture's own site. This page is for family-level matters, press and verification requests.
We are based in Bucharest, Romania.